The Warriors will sport Rakuten’ s genuine logo with red and black on their white jerseys and a white version of the logo on the blue-and-slate jerseys.Īs part of the partnership agreement, Rakuten will also become the official e-commerce partner, official video-on-demand partner, and official affiliate marketing partner of the Warriors. The badges will appear on the front left side of NBA jerseys opposite the Nike logo. ![]() For the first time in league history, the NBA approved the sale of jersey sponsorships beginning with the 2017-18 season. Deese advised Rakuten in its negotiations with the Warriors and the NBA in several transactions that were finalized in a matter of weeks. ![]() in a multi-year partnership with the Golden State Warriors and the National Basketball Association to place the Japanese tech company’s logo on all of the team’s regular, practice, post-season, and Summer League uniforms. Washington, DC - Arent Fox LLP recently served as outside counsel to Rakuten Inc.
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